UNIQLO HOLIDAY CAMPAIGN
UNIQLO USA came to us for help defining a cause that fit the spirit of their company. Since they’re actively involved in supporting, educating, and employing refugees around the world, we created A Warm Welcome – a purpose campaign that raised donations for the crucial work of the International Rescue Committee. Then, we turned to some of UNIQLO’s own employees to help us get the word out.
The result? UNIQLO exceeded their set donation goal and extended our campaign the following year.
ONLINE VIDEO
In-Store Signage
ART DIRECTOR: SAMANTHA APRIL